@IPGMediabrands Launches MOTION #Apprenticeship Programme in partnership with Arch to recruit new and diverse #Talent 

IPG Mediabrands, the global media arm of Interpublic Group, has announced the expansion of their apprenticeship programme, MOTION, intending to become the most progressive apprenticeship programme in the industry.

MOTION will run in partnership with Arch, part of Avado. IPG Mediabrands been working with Arch since 2013, and the apprenticeships they have run so far have proved highly successful, leading IPG Mediabrands to expand the programme throughout their network.

IPG Mediabrands believe MOTION is a great opportunity for the business to recruit new and diverse talent, whilst also supporting those wishing to break into the media industry at entry-level, a task which can prove especially daunting for those without a university degree. Apprenticeships at IPG Mediabrands provide the foundations for a career within media and the industry as a whole.

MOTION, which results in a level 3 qualification in Advertising and Media, will last a total of 16 months during which the apprentices will rotate around different departments. Whilst there are various apprenticeships available across the media industry, MOTION will allow the apprentices to explore the many disciplines and roles within IPG Mediabrands, helping them to decide which team they may potentially like to join upon completion and ultimately, continue their career with.

MOTION has been set up by Gemma Appleford, who began her career as an apprentice at IPG Mediabrands and has since worked her way up to Senior Talent Acquisition Advisor across all agencies within the network. Based on her first-hand experience, the programme has been created to offer maximum support to future apprentices and their careers.

Often schools and universities don’t fully prepare young people for the realities of the working world, especially in industries such as media,said Gemma Appleford, Senior Talent Acquisition Advisor at IPG Mediabrands.

We feel that these apprenticeships are an amazing opportunity for people who might not otherwise enter this industry to get a real understanding of what it’s like, and to receive training and a qualification that will serve them for the rest of their lives.”

Applications are now open for the six positions available in April, with another six positions beginning in September. In order to support and maximise the opportunity for those applying, IPG Mediabrands will also be covering the costs of the apprentice’s travel for the duration of the apprenticeship. This will encourage those who live outside of London to apply.

Advertisement

MOTION is important for those interested in entering the media industry, whilst also acting as a fantastic way for IPG Mediabrands to find diverse new talent,” said Mark Creighton, CEO of AVADO.Apprenticeship programmes empower organisations to recruit and develop people from different backgrounds, helping industries achieve a balance which ultimately results in a more profitable, innovative workplace.”

IPG Mediabrands is a media and marketing solutions agency group based in London, whose clients include LEGO, Converse, AMEX and Just Eat. The agency has been working with Arch for seven years, and in 2018 were named as a UK Top 100 Apprenticeship Employer by the National Apprenticeship Service.

Arch is part of Avado, delivering pioneering apprenticeships for businesses, governments and charities across marketing, data, technology, people and finance. Avado is the professional academy for people who want real change.

We support learning in 5 areas which form our academies:

  1. Data
  2. Finance
  3. People
  4. Technology
  5. Marketing

We do this with four learning experiences:

  1. Qualifications
  2. Apprenticeships
  3. Bootcamps, and
  4. Modules

Our apprenticeships are delivered by Arch, and are Ofsted 'Outstanding'.

About Avado: Avado is the professional academy for people who want real change. We support learning in 5 areas which form our academies, Data, Finance, People, Technology, Marketing We do this with four learning experiences; Qualifications, Apprenticeships, Bootcamps and Modules. Our apprenticeships are delivered by Arch, and are Ofsted 'Outstanding'. 

About IPG Mediabrands: IPG Mediabrands is the global media and marketing solutions group of IPG (NYSE: IPG). Today, the network manages $39 billion in marketing investment on behalf of its clients, employing over 13,500 marketing communication specialists in more than 130 countries.

Full-service and global agencies within the IPG Mediabrands network include UM and Initiative. Additional leading brands and specialist business units include Reprise, Cadreon, MAGNA, Orion Holdings and Rapport.

You may also be interested in these articles:

Register, Login or Login with your Social Media account:


Advertisers

Newsroom Activity

Jo Moriani added a new event 6 hours

KEEPING APPRENTICES ENGAGED...AND FUNDED

Overview In these difficult times it is really important that training providers work with their employers to keep as many apprentices as possible...

  • Tuesday, 14 July 2020 02:00 PM
  • Online

Latest Education News

Further Education News

The FE News Channel gives you the latest education news and updates on emerging education strategies and the #FutureofEducation and the #FutureofWork.

Providing trustworthy and positive Further Education news and views since 2003, we are a digital news channel with a mixture of written word articles, podcasts and videos. Our specialisation is providing you with a mixture of the latest education news, our stance is always positive, sector building and sharing different perspectives and views from thought leaders, to provide you with a think tank of new ideas and solutions to bring the education sector together and come up with new innovative solutions and ideas.

FE News publish exclusive peer to peer thought leadership articles from our feature writers, as well as user generated content across our network of over 3000 Newsrooms, offering multiple sources of the latest education news across the Education and Employability sectors.

FE News also broadcast live events, podcasts with leading experts and thought leaders, webinars, video interviews and Further Education news bulletins so you receive the latest developments in Skills News and across the Apprenticeship, Further Education and Employability sectors.

Every week FE News has over 200 articles and new pieces of content per week. We are a news channel providing the latest Further Education News, giving insight from multiple sources on the latest education policy developments, latest strategies, through to our thought leaders who provide blue sky thinking strategy, best practice and innovation to help look into the future developments for education and the future of work.

In May 2020, FE News had over 120,000 unique visitors according to Google Analytics and over 200 new pieces of news content every week, from thought leadership articles, to the latest education news via written word, podcasts, video to press releases from across the sector.

We thought it would be helpful to explain how we tier our latest education news content and how you can get involved and understand how you can read the latest daily Further Education news and how we structure our FE Week of content:

Main Features

Our main features are exclusive and are thought leadership articles and blue sky thinking with experts writing peer to peer news articles about the future of education and the future of work. The focus is solution led thought leadership, sharing best practice, innovation and emerging strategy. These are often articles about the future of education and the future of work, they often then create future education news articles. We limit our main features to a maximum of 20 per week, as they are often about new concepts and new thought processes. Our main features are also exclusive articles responding to the latest education news, maybe an insight from an expert into a policy announcement or response to an education think tank report or a white paper.

FE Voices

FE Voices was originally set up as a section on FE News to give a voice back to the sector. As we now have over 3,000 newsrooms and contributors, FE Voices are usually thought leadership articles, they don’t necessarily have to be exclusive, but usually are, they are slightly shorter than Main Features. FE Voices can include more mixed media with the Further Education News articles, such as embedded podcasts and videos. Our sector response articles asking for different comments and opinions to education policy announcements or responding to a report of white paper are usually held in the FE Voices section. If we have a live podcast in an evening or a radio show such as SkillsWorldLive radio show, the next morning we place the FE podcast recording in the FE Voices section.

Sector News

In sector news we have a blend of content from Press Releases, education resources, reports, education research, white papers from a range of contributors. We have a lot of positive education news articles from colleges, awarding organisations and Apprenticeship Training Providers, press releases from DfE to Think Tanks giving the overview of a report, through to helpful resources to help you with delivering education strategies to your learners and students.

Podcasts

We have a range of education podcasts on FE News, from hour long full production FE podcasts such as SkillsWorldLive in conjunction with the Federation of Awarding Bodies, to weekly podcasts from experts and thought leaders, providing advice and guidance to leaders. FE News also record podcasts at conferences and events, giving you one on one podcasts with education and skills experts on the latest strategies and developments.

We have over 150 education podcasts on FE News, ranging from EdTech podcasts with experts discussing Education 4.0 and how technology is complimenting and transforming education, to podcasts with experts discussing education research, the future of work, how to develop skills systems for jobs of the future to interviews with the Apprenticeship and Skills Minister.

We record our own exclusive FE News podcasts, work in conjunction with sector partners such as FAB to create weekly podcasts and daily education podcasts, through to working with sector leaders creating exclusive education news podcasts.

Education Video Interviews

FE News have over 700 FE Video interviews and have been recording education video interviews with experts for over 12 years. These are usually vox pop video interviews with experts across education and work, discussing blue sky thinking ideas and views about the future of education and work.

Events

FE News has a free events calendar to check out the latest conferences, webinars and events to keep up to date with the latest education news and strategies.

FE Newsrooms

The FE Newsroom is home to your content if you are a FE News contributor. It also help the audience develop relationship with either you as an individual or your organisation as they can click through and ‘box set’ consume all of your previous thought leadership articles, latest education news press releases, videos and education podcasts.

Do you want to contribute, share your ideas or vision or share a press release?

If you want to write a thought leadership article, share your ideas and vision for the future of education or the future of work, write a press release sharing the latest education news or contribute to a podcast, first of all you need to set up a FE Newsroom login (which is free): once the team have approved your newsroom (all content, newsrooms are all approved by a member of the FE News team- no robots are used in this process!), you can then start adding content (again all articles, videos and podcasts are all approved by the FE News editorial team before they go live on FE News). As all newsrooms and content are approved by the FE News team, there will be a slight delay on the team being able to review and approve content.

 RSS IconRSS Feed Selection Page